Microsoft has been playing catchup with Zoom since the lockdown started. A massive influx to both the platforms saw a focus of attention on the two popular software service.
Many times we’re asked which should we use?
Which one is better, and why?
Well, these questions are not that straight forward. There’s a number of reasons why you might choose one platform over another.
In this article, we investigate how to make a confident decision.
Think about your clients.
What software does the majority of them use? If you are in regular contact over zoom or teams with clients which do they prefer? It can make good business sense to use both platforms depending on who’s receiving the call.
The best features of Zoom.
Without a doubt, the best features are:
Multiple people on the screen (Teams has just implemented this)
Virtual Backgrounds (Again Teams has just implemented this)
Ability to remind atendees of an up and coming webinar.
The best features of teams:
Full integration with Office 365
Full integration with Microsoft’s VOIP service.
Sahring and colaboration office documents.
Teams is the choice for most businesses working on internal collaboration. Zoom is more of a connector between 3rd parties and companies.
Microsoft is still playing catch up with some of the webinar features. If your planning on running a virtual event Zoom allows you to stream to both Facebook and Youtube.
From a marketing perspective, this is a great feature and engagement can be driven with webinar reminders to registrants.
There’s no doubt that Microsoft Teams wins supreme if you are regularly working with standard office documents like excel and word. As there’s full integration in the Teams chat and files tab allowing everyone in a Microsoft Team to collaborate on these documents in realtime while a video call is taking place.
We’re only scratching the surface here of both software solutions. Many features stack up in advantage of both; however, Microsoft does have the upper hand as it integrates so heavily with other conventional Office 365 services.
Zoom has been criticized by many for their lack of security on the platform. If you’ve ever heard the term “Zoom bombing” this was coined by online trouble makers appearing in private zoom meetings.
Zoom has now fixed many of the security concerns that were raised back in March with regular Zoom security updates.
To conclude – if you are in business Microsoft Teams is probably your first choice. The full integration with Office 365 wins hands down. However, if you want to reach more people and a wider audience, then Zoom would be our recommendation for virtual events or webinars.
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